e-commerce 3.0: go shopping online with friends

I am involved with a team of senior-level people interested in starting a company. We’ve been going through some brainstorming about common problems that can be solved with technology and trends that will probably take on a life of their own.

One of the trends involves the confluence of 3D graphics and 3D worlds [think SecondLife], gaming, and shopping [whether for clothing, electronics, day camps or vacation spots].

What are your thoughts?

Will e-commerce 3.0 (or 4.0) be a 3D environment where you troll the aisles, pickup and view all sides of a product?

Will it include communities where you meet your friends to shop together?

Will we try on clothes to see if they (really, based on measurements) fit?

Will we watch people play blackjack so we can learn?

If you are a fan:

When do you think people will be ready for this? What application is most appealing and would get your stickiness? [tell us your age, gender and country...we're not setting cookies!]

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One Response to “e-commerce 3.0: go shopping online with friends”

  1. Prem Says:

    3 Dimensional e-Commerce is already possible - photo rotation on products is
    available today.

    So, describing 3D in terms of virtual presence vs. immersive presence is
    important when we assess if people are ready for this.

    SecondLife is virtual presence - while certain large corporations are exploring
    this world and probably have more quantifiable research behind the commercially
    extractable purpose behind these, in my opinion, this will be a non-mainstream
    entity (gaming / entertainment) in its present form, even though the virtual
    forms are getting more and more photorealistic, and will have its own market
    within that layer.

    The recognition that this is non-mainstream in its present form and truly
    identifying what needs to be done to make it mainstream e-commerce can make
    virtual presence be adopted immediately for selling just about anything. People
    are pretty far along the technology maturity curve on early adopting, trying and
    hitting the tipping point pretty quickly (e.g. www tech from Tim Berners-Lee and marketing/usability from Marc Andreesen.) It’s this combination for the next big
    thing that’s missing.

    - prem

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